Jamie Maple News Today

Changing surname after marriage: More and more married couples are saying 'I don't' to the traditional surname change after the wedding. Here's why.

Over the last couple of years, agency leaders have been telling us about a shift in their relationship with clients: deeper collaboration across strategic briefs, giving them access far beyond the chief marketing officer to teams such as tech and operations. At a recent roundtable with leaders from The Drum Network, we asked the assembled experts: what’s most exciting about this brave new world of collaboration, cross-disciplinarity and organizational change?

Agencies and their clients enjoy a symbiotic relationship that, when it works, results in work that neither could create alone. Is the relationship between those two parties shifting toward deeper and wider collaboration? And if it is, what does that mean the industry is requiring from its agencies and their workers right now? We sat down with six experts from The Drum Network to find out.

Tom Jarvis is chief exec of social-specialist agency Wilderness. Wilderness started out in film and TV, and still does work for the likes of HBO and the BBC. We sat down with him to talk about when to be single-minded and when to lean on your team; how a founders’ role mutates with growth; and why personal success stories are rarely actually personal.