Do Moviegoers Prefer Fact Or Fiction? The Surprising Answer
Do you feel sadder watching a documentary about war or a drama about a young person dying of cancer? If you poll most people, they will say there are stronger emotional reactions when stories are based on true events rather than fiction, but a new analysis in the Journal of Consumer Research finds that is not so.
Tom Meyvis Janeej Ebert York University Journal Of Consumer Research University Of Chicago Press Journals Brandeis University
Source: science20.com