Janson Choo News Today

The Singapore Tourism Board (STB) has unveiled a global campaign aimed at solidifying Singapore’s reputation as the "World’s Best MICE City." MICE stands for meetings, incentives, conferences, and exhibitions for those concerned about hygiene. 

The post-pandemic world has businesses rethinking the workplace. While companies gear up to bounce back, many are reckoning between new and old ways of working. And after months of isolation, rigidly scheduled conversations, and getting to know co-workers through a screen, one key part of the equati

The Creative Circle Awards (GONG) has announced their 2023 Head of Juries.

Since 1980, the Gong Awards has shone a light on Singapore’s best creative work, inspiring local creatives to raise their standards. But while the Gong Awards is a proudly local show, its purpose isn’t just to celebrate local work. It is to be a springboard that propels local creatives to success on

Singaporean insurer, Income has launched a new campaign created by BBH Singapore to remind people of what real care looks like.

July 6 2021, 11:39 am | BY Kim Shaw | No Comments For our Singapore readers here’s BBH Singapore’s latest campaign for TOUCH (geo locked to Singapore only due to music usage rights on the Coldplay track). The campaign is led by a stop motion animated film, following the story of a young person finding his true potential despite feeling insignificant to the world.   Charity is often a two way street – it not only helps uplift vulnerable groups, it can also be a fulfilling experienc...

April 21 2021, 9:49 am | BY Kim Shaw | No Comments BBH Singapore’s new campaign film for NTUC Income, shot with a nano-drone in a single take, launches their evolved promise to put its customers first. The campaign shows Income evolving from an insurer ‘Made Different’ to a company that is ‘Made Yours’.   The integrated brand campaign, led by a two-minute film, celebrates the distinct experiences and life journey of every person. It features a nano-drone shot that flies throug...

NTUC Income refreshes tagline to suit changing consumer needs Details 21 April 2021 To serve the changing needs of consumers, NTUC Income (Income) is evolving its tagline from an insurer "Made Different" to a company that is "Made Yours", taking a personal approach to financial planning and designing products, services and customer experiences that are suited to every individual. Along with the change in the tagline, the brand will be running an integr...

February 9 2021, 10:56 am | BY Kim Shaw | 2 Comments Sentosa Development Corporation and BBH Singapore are celebrating Valentine’s Day differently this year with gorgeous locally-sourced Valentine’s Day bouquets.   In Singapore thousands of bouquets are exchanged each year for Valentine’s Day, with many imported from all over the world, contributing to greenhouse gas emissions due to their air freight. Collaborating with botanical design studio, This Humid House, Sentosa has creat...