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March 2, 2023
/PRNewswire/ -- The Trustworthy Accountability Group (TAG), the worlds leading program to fight criminal activity and protect brand safety in digital...
September 29, 2022
In this article we provide clarity into the practice of "rewarded traffic," or traffic generated by users who are compensated with in-game currency in
September 28, 2022
Podcasters are always hunting for new, flashy places to promote their shows, ranging from billboards to floats in parades to airplane banners.
September 28, 2022
Today: podcasters "buy" listens via mobile game ads; brands rush to comply with CCPA and CPRA; LINE MAN Wongnai exceed USD$1bn valuation.
May 26, 2022
Regina Guinto, head of product design at dating app S’More, has been named one of the Advertising People of the Year by the Advertising Club of New York. Guinto opens up about building a career she’s proud of, finding inspiration and mapping the future of the marketing industry.
November 30, 2021
Zero-party data is a form of data that describes an even more direct relationship between brand and consumer, writes Jun Group CEO Corey Weiner.