Katusha Team News Today

Business Leader Igor Makarov discusses the impact of CSR in todays global business landscape and its impact on operations and company direction

As a seasoned global business leader, Makarov notes that the traditional playbook for business success, which relied on static strategies and a one-size-fits-all mindset, is no longer sufficient.

Amidst change, resilience has long been a cornerstone of successful business leadership. The COVID-19 pandemic further highlighted this concept, elevating it from a desirable trait to an indispensable survival tool.

Cycle tourism combines the love of cycling with the exploration of new destinations. It is a growing movement attracting a diverse range of travelers seeking a more immersive, sustainable, and personal connection with the places they visit.