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Ultimately, the story is less of an indictment of one baby brand than it is about the entire system of paid leave in the United States–or lack thereof.
Marissa from Kyte Baby says she was fired while her baby was in the NICU. Kyte founder Ying Liu made two apology TikToks; Marissa speaks out exclusively.
The CEO of baby clothing company Kyte Baby has issued two apologies after denying a remote work request by an employee whose baby was admitted into a neonatal intensive care unit.
The CEO of Kyte Baby, a Texas-based baby clothing company, issued two apologies after an employee, Marissa Hughes, was fired for requesting remote work while her adopted baby was in the neonatal intensive care unit (NICU). CEO’s apology: The CEO, Ying Liu, initially apologized in a scripted TikTok video but faced backlash for its perceived insincerity. Several hours later, Liu posted another video with an off-script apology, admitting her decision to deny the remote work request and expressing regret for the insensitivity and selfishness of her choice.
Ying Liu, founder of baby clothing brand Kyte Baby, apologized for denying an employee a remote position while she was caring for her premature adopted baby.
A Texas woman working for a baby clothing company was reportedly denied a work-from-home option that would have enabled her to both keep her job and care for her newly adopted, 1-pound premature baby. Facing significant backlash over Marissa Hughes' alleged firing — off-brand for a company that ...