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The role of brand building in reducing customer acquisition cost: Best Media Info

Best Media Info: On the second day of ad:tech, in a session ‘What is Good CAC, the expert panel emphasised the importance of how good creative campaigns and brand-building exercises can reduce customer acquisition c| Marketing News

What makes Meta Verified a new pillar of Meta s growth strategy

What can Google Bard do for ad folk?

Digital advertising experts weigh in on the impact of ‘Bard’ and AI-powered chatbots on the industry.

Beyond investments, does Shark Tank double up as an advertising medium for its pitchers?

Beyond investments, does Shark Tank double up as an advertising medium for its pitchers?
afaqs.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from afaqs.com Daily Mail and Mail on Sunday newspapers.

Is Twitter s free ads incentive enough for big brands to take the bait?

Incurring significant losses as hundreds of advertisers walk out, Twitter recently announced that it will match advertisers putting in $250K with free ads

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