Page 2 - Layerr Shot News Today

Mumbai : Exactly a year back on 22 June 2021, erstwhile Dentsu Impact president Amit Wadhwa took on the mantle of chief executive officer (CEO) to lead the Dentsu India creative service line leadership team. The newly restructured creative service line in India, brought together brands from the house of Dentsu such as Dentsu Webchutney, Taproot Dentsu, WATConsult, Perfect

Layerr Shot had issued a clarification and an apology over the controversial advertisements that had allegedly promoted rape cultureDN

Layer’r Shot ad controversy: Actor Saurabh Vermas friend Abbas Mirza, who is a senior creative director of Kinnect, a digital marketing agency, as per his Linkedin profile, shared an inside story of his friend who said NO to the now-banned ad. 

Netizens recently slammed two derogatory men’s body perfume ads for promoting sexual assault and rape culture. Perfume band Layer’r Shot released two ads, which show a group of men jokingly harassing a woman, promoting rape and gangrape culture. When the ad surfaced online, it caused a n

Ad watchdog chief says body can only look at advertisements after they are released

Week at a glance: IPL media rights; Surrogate ads ban; Cannes Lions shortlists

The Central government has come up with new guidelines to prevent misleading advertisements, including those targeting children and making free claims to woo consumers. 

Two ads for male body spray that start out looking like rape jokes have been taken off the air in India, and the company selling the cologne has apologized, after

Mumbai: Seeing gender stereotypes in advertising has become so common that now people take harmful gender differences as social norms. Unfortunately! The gender stereotypes are so deep-rooted in our minds that we hardly stop and think, why should an ideal family in any ad have an older boy and a younger girl, why not a family with two girls? Why should a typical Indian brand’s

Purplle has raised $33 million in a fresh funding round led by South Korean investment firm Paramark Ventures.