Leif Stromnes News Today

The Mo is Calling is a new global fundraising campaign for men’s health organisation Movember, created by DDB Group Melbourne.

A global fundraising campaign for men’s health organisation Movember.

CMO rounds-up the biggest Christmas campaigns from Australian and global brands in 2021 and the creative narratives driving them

Supermarket’s biggest pre-Christmas survey reveals: Modern Australian food shared at home wins this Christmas Half of all Australians don’t plan to

As travel restrictions ease and families and friends prepare to reunite at the most special time of year, Coles has launched its joyful Christmas campaign for 2021, developed by DDB Australia, which recreates Australia’s love of entertaining and celebrates ‘Value the Australian Way’ by drawing upon

The supermarket’s ad campaign features friends and families being reunited over food, with nods to COVID-19 restrictions through an elbow bump and giving toilet paper to a relative.

Coles commits to no more plastic collectibles in sustainable campaign July 23, 2021 8:53 Coles has reaffirmed its commitment to becoming Australia’s most sustainable supermarket, with a campaign commencing on Sunday 26 July via DDB Australia. As part of its sustainability efforts, Coles has committed to no longer give away collectible plastic toys as part of its rewards program. The national campaign is based on Coles’ ‘Together to Zero’ pillar in its sustainability strategy, which was...

April 1 2021, 5:45 pm | BY Ricki Green | No Comments Dulux has revealed a new brand campaign, Change Starts Here, illustrating that something as simple as a lick of paint has the power to create change in one’s life, in this coming-of-age story.   The campaign, the first from DDB Melbourne, taps into the emotional power of change, following a girl on her change-filled journey from growing up in the country to life in the big city. Says Anthony Moss, ECD, DDB Melbourne: “If you’ve ...

Mumbrella360 returns as an in-person event in 2021 For the first time, the Hilton Hotel will be joined by The Four Seasons and The Sheraton Grand in Sydney’s CBD to play host to individual streams of Mumbrella360: Reimagined – Australia’s largest media and marketing conference. A number of Australia’s most prominent industry leaders have already been confirmed to speak at the event. ADVERTISEMENT Monsees, Bekker, Coghill and Hutton will each present on panels In a one panel, WPP AUNZ CE...