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Ensuring transparency and integrity within digital points of care

This TrendTalks session, sponsored by Doceree, explored the benefits presented through POC precision targeting.

Harshit jainLeanne millerAmy mccannLori hollandJennifer ryanSunovion pharmaceuticalsFerring pharmaceuticalsTech labIntegrity within digital pointsLori holland hancock

Breaking down silos: Unifying HCP and DTC marketing for improved outcomes

This TrendTalks session, sponsored by Swoop, highlighted new tactics for targeting DTC and HCP audiences.

Joyce ercolinoLeanne millerAmy turnquistJennifer ryanLori hollandSohni daileyTim callahanAmy mccannJen yipFerring pharmaceuticalsBristol myers squibbDown silosImproved outcomesNew england journalLori holland hancockHarmony biosciences

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