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Breaking through the HCP clutter with data-driven, personalized omnichannel engagement

This TrendTalks session, sponsored by Relevate Health, focused on data insights that propel meaningful HCP omnichannel engagement.

Leanne millerJulie granberryJoyce ercolinoJohnson janssenJennifer ryanLori hollandSohni daileyHarshit jainPaola francoYacine baroudiFerring pharmaceuticalsBristol myers squibbRelevate healthPersonalized omnichannel engagementBristol myers

Breaking down silos: Unifying HCP and DTC marketing for improved outcomes

This TrendTalks session, sponsored by Swoop, highlighted new tactics for targeting DTC and HCP audiences.

Joyce ercolinoLeanne millerAmy turnquistJennifer ryanLori hollandSohni daileyTim callahanAmy mccannJen yipFerring pharmaceuticalsBristol myers squibbDown silosImproved outcomesNew england journalLori holland hancockHarmony biosciences

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