Page 6 - Lotus Engineering News Today

The new Lotus Emira will feature a range of combustion engines and will be one of 4 new architectures in development at Lotus

Burge to lead coachbuilder Radford Jenson Button’s coachbuilding firm appoints former Lotus Engineering director as CEO By Neil Dowling on 7th June 2021 SPECIALIST luxury coachbuilder Radford, which has directors including race driver Jenson Button and TV presenter Ant Anstead, has appointed Dan Burge as its chief executive officer. Mr Burge, who was previously commercial director at Lotus Engineering and has held senior roles with Williams Advanced Engineering and Prodrive, brings more than...

Lotus has laid out its future roadmap confirming development of no fewer than four new vehicle architectures. The brand aims to leverage its position within the Geely conglomerate to become a new force in premium and sports car marketplaces across the globe. Alongside news of upgrades to its UK facilities, the marque has revealed that the Emira has now entered the pre-production phase. Ahead of its July 7th reveal, the new Emira has now moved to the next stage of development, now taking advanta...

Former F1 world champion Jenson Button predicts more carmakers will join Lotus in Extreme E Jenson Button believes we will see more car manufacturers join the Extreme E off-road racing series.  Photo by Clive Mason - Formula 1/Formula 1 via Getty Images Team owner and 2009 Formula One world champion Jenson Button expects the new Extreme E off-road racing series for electric SUVs to see an influx of manufacturers in the next year or two. Buttons JBXE team is partnered by Lotus Engineering, a su...

Team owner and 2009 Formula One world champion Jenson Button expects the new Extreme E off-road racing series for electric SUVs to see an influx of manufacturers in the next year or two.

Lotus regroups By Neil Dowling on 2nd May 2021 LONG-STANDING British sportscar-maker Lotus has announced sweeping changes to its business model, with plans for a 360-degree omni-channel for its new retail strategy and emphasis on engineering consulting to the global automotive industry. Its changes start with a new retail identity program that is being rolled out in its showrooms around the world with the first in Bahrain. Lotus said that the new identity creates a “sculptural and artistic�...

Print LONDON -- Lotus Cars will only produce electric cars by the “late 2020s,” CEO Matt Windle said. The UK sports-car maker, owned by China’s Geely, is the latest automaker to commit to an all-electric future as the industry shifts from combustion engines amid tightening emissions regulations in major markets such as Europe and the U.S. Lotus’s all-electric strategy was finalized in 2018 after positive customer feedback, Windle said. “We took the decision to go straight to EVs after...

last petrol-powered vehicle, with the iconic British sports-car specialist confirming all future models will be all-electric. Announced as part of its Driving Tomorrow strategy conference on Tuesday night, Lotus announced its future model portfolio would centre around four all-new platforms developed by the British brand, though with assistance from the wider Geely automotive group (including Volvo) in Germany, Sweden and China. Underpinning the combustion-engined Emira will be the extruded-a...

Lotus has laid out its future roadmap confirming development of no fewer than four new vehicle architectures. The brand aims to leverage its position within the Geely conglomerate to become a new force in premium and sports car marketplaces across the globe. Within these new revelations, Lotus has also begun to detail its incoming Type 131 sports model, confirming that it will be officially called the Lotus Emira when it’s revealed later this summer.  The Emira will feature the first of thes...

“We’ve done some things very, very well over the years but we haven’t been able to turn that into a sustainable business,” said Matt Windle, MD, Lotus Cars during a global virtual conference. “What we need to do is find a blend of what we know we do well. That will lead to broader appeal amongst a global audience that will lead to more volume and profit which in turn leads to more commercial success. The company – which introduced iconic models including the Elise, Elan and Evora �...