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Malaysia’s Penang Convention & Exhibition Bureau conducts virtual roadshow for trade in India By TBM Staff | Mumbai Malaysia’s Penang Convention & Exhibition Bureau (PCEB) conducted its 4th Annual Penang Roadshow in India for travel agents in Mumbai two weeks ago. This year’s show was carried out fully virtually followed by a Penang Night special dinner hosted for the Indian travel agents.  This hybrid format ensures maximum outreach of the roadshow to Penang, Malaysia’s largest travel markets. The virtual business meet connected Penang and Malaysian sellers to qualified Indian buyers from different industry segments including business events, leisure travel, weddings, team-building events and filming. The virtual show had a total of 25 registered sellers from Penang and the larger Malaysia travel and business events industry and welcomed more than 200 buyers in total.

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