TVN Focus On Business | Diginets Weather COVID-19, Holding Their Viewers
Larger multicast networks are retaining their viewers while newer players have successfully rolled out distribution. By John Consoli | July 29, 2020 | 5:30 a.m. ET. The COVID-19 pandemic so far has had very little impact on multicasting networks, with the larger Nielsen-measured diginets holding their own in viewer reach. Meanwhile, the two newest entrants have significantly increased both ratings and station clearances since they launched last fall. While the traditional classic TV programmi...
Source: tvnewscheck.com