Page 65 - Mark Read News Today

The environmental campaigning network ramped up its activism at the festival this year with a three-pronged attack

CEO Mark Read responds after Greenpeace protested about climate crisis at WPP beach at Cannes Lions

CEO Mark Read responds after Greenpeace protested about climate crisis at WPP beach at Cannes Lions.

WPP boss Mark Read talks to The Drum about the company’s exit from Russia and its support of Ukraine, as well as economic uncertainty and its response to Greenpeace provocations in Cannes.

It is the first time that an agency from India has won agency of the year and 'The Unfiltered History Tour' broke another record as the most awarded campaign from India

WPP has dominated Cannes Lions 2022 after amassing a hoard of 176 Lions including 1 Titanium, 4 Grand Prix, 36 Gold, 47 Silver and 88 Bronze awards.

Cannes Lions crowns agency, network and most creative company of the year 2022. From PR Week

Take it from Joao Paulo, who manages the infamous Gutter Bar, where many an evening ends at the advertising industry’s annual meeting on the French Riviera: Cannes is back. “It’s much more busy than two years ago,” Paulo said, with 2,000 or so people stopping by each night and some staying until 6am. “They’re more excited than usual.” The flowing rose at the bar matched the broader — at least outward — tone of the Cannes Lions Festival. After a two-year hiatus, executives were ...

WPP was today named the most creative company of the year at the Cannes Lions International Festival of Creativity.

Advertising sales for Amazon come from different channels including sponsored ads, display and video.