Sky rallies Kiwis to "get up for it" and support this year's RWC in new campaign via DDB Aotearoa – Campaign Brief
The Rugby World Cup 2023 will be kicking off on Sky from September and to celebrate Sky New Zealand has teamed up with DDB Group Aotearoa to encourage Kiwis to “Get Up For It” and cheer the teams on each morning. Told through the lens of neighbourhood kids who hop on their bikes before the sun
Source: campaignbrief.com