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Kentico Revealed Major News at Its Connection 2023 Event About Its Unique Hybrid Headless DXP

You don’t need us to tell you that it was martech day earlier this week. For people in the martech world, technology is proliferating – we’re rapidly approaching 10,000 tools in the market. Using those tools to improve your work requires a certain amount of knowledge and savvy. Kerry Dawes, technical director at Digitas, tells us how to navigate the thicket of tech.

When martech isn’t martech If a tool is used by marketers, does that make it part of the martecfh stack? Where do we draw the line? Kim Davis on January 26, 2021 at 1:41 pm More Here’s a question I’ve been asking people for the last few days: “Where do you draw the line with martech?” It might seem a pointless question: after all, it’s facile to define martech as technology which helps marketers do marketing. But is that really true? My question was prompted in part by a new ...