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UK-based Tide strives to turn the tide and convince MSMEs in India to go digital

MSMEs are reluctant to adopt digital tools for fear of coming under the tax radar. But the benefits of going digital could far outweigh what is perceived as an inconvenience—this is the message that Tide, a UK-based financial services platform, is trying to spread across the ecosystem.
Andhra Pradesh Uttar Pradesh United Kingdom Masood Pasha Nalini Anumakonda Amit Kumar

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