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Olfactory reformulation: a creative practice for timeless perfumes

Resource depletion or increase, discontinued productions, changing IFRA regulations and directives… All this constantly redesigns the perfumer’s palette by limiting or banning the use of certain materials. For the perfumes that have become classics – those that made it through the years – reformulation has become a key practice. This real work of expert is also necessary when trying to revive an old brand or a mythical perfume. Sometimes it is even done from scratch, when the formulas ...
Michel Almairac Suzy Le Helley Le Galion Patrice Revillard Jean Claude Ellena Alice Datt

Olfactory trends : Intimate nostalgia

Olfactory trends : Intimate nostalgia Share: In a world where we can no longer touch each other, the scents, objects and experiences that provide sensory and intimate moments take on a new meaning. The growing need for the comfortable, the intimate, the familiar and the sentimental is beginning to influence perfumes, sparking the resurgence of soft notes. Flowers such as mimosa, rose, violet and iris recall happy days and soothe the souls, while musk acts as another pillar ingredient of p...
Pierre Bourdon Frederic Malle Maurice Roucel பியர் பெர்டோன் ஃப்ரெடரிக் ம்யால்

Maurice Roucel - Premium Beauty News

Maurice Roucel latest news Master Perfumer - Symrise Considered one of the best perfumers of his time, Maurice Roucel is often characterized as a true artist. Humble, hardworking, he impresses with his iconoclastic personality. He has worked as a perfumer for the most prestigious houses allowing him to create some of the legendary fragrances in the history of perfume. At the same time, he also participated in the creation of niche brands, notably alongside Frederic Malle. An initiator of ma...
Frederic Malle Maurice Roucel ஃப்ரெடரிக் ம்யால்

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