Max Senges News Today

Strategic partnership will enable a new generation of software developers specializing in automotive by leveraging the open source Software-Defined Vehicle...

German car giant Volkswagen is investing billions to boost its software prowess, where it lags Tesla. The strategy involves hiring the best minds, but software talent is hard to come by. VW believes it has a solution.

German car giant Volkswagen is investing billions to boost its software prowess, where it lags Tesla. The strategy involves hiring the best minds, but software talent is hard to come by. VW believes it has a solution.

German car giant Volkswagen is investing billions to boost its software prowess, where it lags Tesla. The strategy involves hiring the best minds, but software talent is hard to come by. VW believes it has a solution.

Volkswagen CEO Herbert Diess Max Senges traded the visionary buzz of Silicon Valley for an old-school German industrial centre bracing for a dramatic overhaul. As head of a new coding school in Wolfsburg, the former Google researcher is a small but important part of Volkswagen’s massive push into software. The strategy — involving more than US$30-billion in investment and multiple projects and partnerships — is critical to catch up to Tesla and counter the existential risks posed by the a...

The automaker's new coding school is a part of VW's massive push into software to fend off Tesla and other tech giants.