Message Strategy News Today

♪ ♪ ♪ >> reporter: well goodnight, or good morning, it is two a.m. on the east coast. one a.m. an iowa where donald trump was declared the winner. a record shattering a win, the former president conjures up a pretty big question is this race over before it has begun? >> im abby philip here in washington, and you are watching cnns special live coverage of the cnn caucuses. the results of the hawkeye state are echoing across the nation, but what exactly are the message that voters ...

The State Department. Putting iran on notice, is this trumps new red line . Hi, erin. Definitely being presented as a hard line on iran. Maybe somewhat blurry one at this point. But the white house is saying that it is dedicated to Holding Iran Accountable after this latest Missile Launch. And it is considering a whole range of options in a response and, yes, that does include a military one. A tough line on iran at the white house today. As to have day, we are officially putting iran on notice....

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The double standards. whats good for the goose, clinton, is not good for the orange gander. we see it over and over again on a daily basis. it is embarrassing. i mean, do they not have mirrors? how can they go out and say this with such vigorous force and conviction when there is evidence that they said exactly the opposite? video evidence. >> well, i mean, from a messaging stabbed poindpoint, t clearly flailing. its been a month since speaker pelosi announced this. they dont have a response tea...

Those senators more than those senators need him. so youve seen that. theres pieces of evidence every day. but i think the most illustrative evidence is over the last two days the president has not taken a question from a reporter. he has not. he walked away from reporters twice yesterday. he didnt see them today. and i think thats what the senate republicans want from him, to shut up. >> hes taken to twitter to distract, right? >> but even -- >> the lynching comment. >> but that was before this...

Trumps campaign and later in the white house as director of message strategy. tonight, he is suing trump saying the president wants to stop him from getting out his own message. >> he does not respond well to weakness that he only responds to strength. so i wanted to stand up and say im not going to be pushed into a corner, bullied on this and stand up for myself. >> trump is furious with simms over a tell-all book simms wrote with stories of chaos and deceit in the west wing. after simms went o...

President trump describes the west wing. cliff sims admits he caused some of the mayhem himself. he lays it out in a new tell-all book called "team of vipers, my 500 extraordinary days in the trump white house" which is out today. cliff sims joins us. he was an assistant to the president in charge of the white house message strategy. thats interesting. >> its a fun job. >> great to have you. its a fascinating book, getting so much attention because you name names in there. you talk about the gen...

Out of a journalism background. so he was certainly taking notes. >> he was also kind of accessible to some members of the media. he sat in the one area of the white house we were able to go into and talk to folks. he writes about an interesting couple of moments and how the president thought about being presidential. as the white house director of message strategy, you guys write, simms regularly met donald trump at the private elevator of the residence and accompanied him to videotapes carryin...

Trump is rewarding him by publicly rebuking him in this way. its extraordinary. >> peter, this is made in america theme week at the white house. today was about health care and voting rights or suppression. does the president show awareness of the fact that like this is going to be our lead story and every lead story tonight when he calls you in for a conversation like this? >> well, you know, six months in, this has been the story of his administration time after type, they set a message strate...

Donald trump wants and donald trump is rewarding him by publicly rebuking him in this way. its extraordinary. >> peter, this is made in america theme week at the white house. today was about health care and voting rights or suppression. does the president show awareness of the fact that like this is going to be our lead story and every lead story tonight when he calls you in for a conversation like this? >> well, you know, six months in, this has been the story of his administration time after t...