Michael Tabtabai News Today

Share this article Share this article WASHINGTON, May 24, 2021 /PRNewswire/ -- The Out of Home Advertising Association of America (OAAA) today announced the 79 th  Annual OBIE Award Winners. Each year the OBIE Awards honor the years most accomplished creative campaigns in out of home (OOH) advertising, and this year OAAA presented 58 awards via a virtual ceremony. This years top honor, the Platinum OBIE Award, went to Google Brand Studio for its groundbreaking "The Most Searched" campaign. Th...

How I Work: Michael Tabtabai, Google Brand Studio As executive creative director of Google Brand Studio, Tabtabai discusses his day-to-day and the responsibilities he has in leading a team to drive change 07/01/2021 9:28 am Michael Tabtabai is executive creative director at Google Brand Studio, where his main task is to bring Google’s brand values to life through technology, storytelling and creativity. The Brand Studio is made up of a roster of talented creative directors, designers, write...

Below, Google Brand Studio executive creative director Michael Tabtabai discusses the project in detail: Muse: In such a bizarre year, what were the biggest surprises among the trending search stats? Michael Tabtabai: This was the first year we saw such similarity across the globe around key issues. In any other year, searches tend to be unique to a specific location. But this year, search data reflected a world seeking to understand and cope with what was happening on a global level. For examp...