To Reach Donors of Color, Fundraisers Should Focus on Faith, Family, and Community
Attracting Latino and Black donors requires recognizing cultural giving patterns that differentiate them from most white donors. Nonprofits that take a thoughtful approach to this process have the chance to significantly expand their pool of donors.
United States Cheryl Williams Aracely Munoz Lilly Family School Jude Children Research Hospital Texas Women Foundation
Source: philanthropy.com