Mixing Blast News Today

Company is really targeting. >> they are targeting young people, mostly because the way theyre packaged, theyre in bright colors, attractive colors to young people, teenagers. >> reporter: blast packs a powerful punch. 23 ounce can contains 12% alcohol. twice the amount found in colt 45 malt liquor. the young adults we spoke to. >> it really does look like its marketed to children. >> reporter: told us the marketing to them is clear. >> looks like something that would definitely cater to the you...