Mobex Awards News Today

Details 09 March 2021 Stealing the show at the MobEx Awards 2020 is digital agency ADA, which bagged a total of six gold awards, four silver awards, and six bronze awards across various categories. On top of that, the agency took home the prestigious title of "Best of Show - Agency".  Operating across nine markets in South and Southeast Asia, ADA is a data and artificial intelligence company that designs and executes integrated digital, analytics, and market...

Details 15 December 2020 Chinese New Year is one festive season that the Chinese community in Singapore looks forward to. The celebrations usually involve visiting relatives and spending a good amount of time with the extended family. During the chats with family members, several topics would pop up, from career, marriage, and education, to possibly the topic of insurance. Insurance, however, can be a touchy topic that might lead to awkward conversations. Know...

Details 14 December 2020 Bayer Malaysias Berocca brand is a vitamin and mineral supplement that helps to enhance mental focus and physical energy. However, the company wanted to grow the awareness of its brand especially among the Malay community. Hence, it decided to come up with a Ramadan social media campaign to boost sales during the month, especially in the time of social distancing. Done in collaboration with Fishermen Integrated and MediaCom Malaysia, t...

Details 14 December 2020 Bayer Malaysias Redoxon is a water-soluble vitamin C that helps to keep the bodys immune system strong and healthy. According to a Nielsen Retail Audit done in 2017, 2018, and 2019, vitamin consumption is low during the fasting month of Ramadan. During Ramadan, Muslims are required to fast everyday from dawn to sunset. Citing medical evidence, Bayer said fasting 14 hours a day for 30 days impacts the bodys micronutrient supplementation...