Nathaniel Rabb News Today

Nudging is a means of indirectly influencing human behaviour by changing the choice architecture made available to the decision maker. A recent study published in Nature examined the efficacy of sending short messages (i.e., nudges) to individuals who did not get vaccinated against COVID-19 immediately, a strategy that had proved effective in the early stages of vaccine rollout. ...

Signals people receive from family and friends may have more influence over the likelihood they'll get a COVID-19 vaccine than public health messages.

Signals people receive from family and friends may have more influence over the likelihood they'll get a COVID-19 vaccine than public health messages.