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Why Korean shoppers flock to Chinese e-commerce sites

Park Soo-beom, a breadwinner in his 40s in Seoul, recently purchased a Christmas tree from AliExpress, a Chinese e-commerce platform where users can purchase products from overseas. Because of the steep market price hikes that have affected virtually all consumer items in the country, price is now his top concern, even trumping quality.
Taejon Gwangyoksi South Korea Soult Ukpyolsi Ma Dong Seok Naver Smart Lotte Homeshopping

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AmorePacific's Etude House rebounds amid sales diversification

Etude House, a high street shop brand of AmorePacific, has made a successful rebound, posting its highest operating profit growth in the first quarter of this year. This success has been achieved due to the diversification of its retail channels and the efficient management of offline stores, according to company officials Thursday.
Kim Jae Heun Naver Smart Etude House Naver Smart Store High Altitude Area Defense South Korea

Naver urged to clamp down on fake fashion goods

Musinsa, Koreas largest fashion goods sales platform, and the Korea Brand Fashion Association consisting of 50 small fashion brands are calling on Naver to clamp down on sales of fake goods on its open market, according to industry officials Friday. The latest calls are coming from Musinsa, Koreas largest fashion goods sales platform, as well as affiliated small brands working together to establish the Korea Brand Fashion Association.
South Korea Kim Jae Heun Naver Smart Korea Federation Of Textile Industries Ministry Of Commerce Korea Brand Fashion Association

AIZEN acquires e-commerce data aggregation platform to reinforce AI CreditConnect platform

July 22, 2021 SEOUL, South Korea, July 22, 2021 /PRNewswire/ -- AIZEN, an AI-focused fintech company based in Singapore, today has announced that it has signed a definitive agreement to acquire an e-commerce merchant cash management platform in Korea as part of its vertical date economy integration strategy. There are different types of retail e-commerce sites in Korea: open markets like Naver Smart Store; social commerce like Coupang; existing retail giants; and MZ-favored vertical platforms ...
Republic Of Soult Ukpyolsi South Korea Jung Seok Kang Naver Smart Monetary Authority Of Singapore

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