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Foreign ministry drops Glencore and other controversial sponsors Published on Share
The Swiss foreign ministry has ended sponsorship agreements with dozens of companies including mining and trading giant Glencore and chocolate maker Läderach because of image concerns.
“Mining is currently so controversial that a partnership with Glencore cannot generate a positive image transfer,” Nicolas Bideau, head of Presence Switzerland, a foreign ministry unit that promotes Swiss interests, told the
The ministry has implemented stricter guidelines for promoting companies abroad after it was criticised in 2019 for planning to include tobacco product producer Philip Morris as a Swiss pavilion sponsor at the World Exhibition in Dubai.
Foreign ministry drops Glencore and other controversial sponsors
Demonstrators at a union protest outside Glencore s annual general meeting in Zug, Switzerland, in 2018 © Keystone / Alexandra Wey
The Swiss foreign ministry has ended sponsorship agreements with dozens of companies including mining and trading giant Glencore and chocolate maker Läderach because of image concerns.
This content was published on April 25, 2021 - 17:08
April 25, 2021 - 17:08
Keystone-SDA/Bloomberg/ts
“Mining is currently so controversial that a partnership with Glencore cannot generate a positive image transfer,” Nicolas Bideau, head of Presence Switzerland, a foreign ministry unit that promotes Swiss interests, told the