Nik Upton News Today

Founders Richard Exon, Lori Meakin and Damon Collins will continue to support new team and 'nurture' client relationships.

It was on 13 December 1996 that Campaign broke the news that Robert Saville and Stef Calcraft were setting up Mother. Along with two other founders, they built one of the UK’s most admired, independent ad agencies, described as “Disneyland for creatives” in our special feature in the Autumn 2021 issue to mark the 25th anniversary. Here, Calcraft recalls what makes Mother unique.