Aspirations of Beauty
Fatima S. Attarwala explores how Pakistani women approach their beauty.
United States Fatima Khan Ali Raza Pakistan Council Of Scientific Industrial Research Aura Crafts Nirvana Botanics
Source: dawn.com
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Looking Good in Times of Stress
Mamun M. Adil examines how beauty and personal care (BPC) brands are adapting their strategies to meet the changing expectations of their increasingly cost-sensitive and well-informed consumer base.
Source: dawn.com