Passing Eye News Today

>> diaz: we end tonight with billboards. they exist to catch your passing eye with an advertisement or message, but some new signs are attracting attention for a different reason. its a simple sunflower, set against a blue sky, no words, nothing else. more than 400 of them have sprung up in seven states, from south carolina to illinois. tony cioffi of adams outdoor advertising came up with the idea. >> we get phone calls, "what is it about?" >> diaz: this is what its about... cioffi was inspired...