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Page 15 - Pete Van Leeuwen News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Pizza ice cream from Van Leeuwen to launch at Walmart exclusively

Pizza ice cream from Van Leeuwen to launch at Walmart exclusively

Pizza ice cream from Van Leeuwen to launch at Walmart exclusively

Artisan ice cream shop from Brooklyn is opening a location in Dallas

A cult favorite ice cream from Brooklyn is coming to Dallas: Van Leeuwen, whose New York ice cream shops have earned a dedicated following, is opening a loca

Van Leeuwen CEO: If I m going to eat ice cream I want 18% butterfat with lots of chocolate chips Just don t eat a pint of it every day

The ice cream aisle used to be a lot less complicated. There were national brands, regional brands, a couple of super-premium players, and a smattering of dairy-free. Today, shoppers are presented with a bewildering array of options from lactose-free, high-protein, low calorie, and Keto, to a wave of plant-based products and ‘animal-free’ pints featuring milk proteins produced by microbes, not cows. Amidst all the noise, Brooklyn-based Van Leeuwen Ice Cream​​ – which launched out of a truck in New York City in 2008 and has since developed a cult following with its high butterfat, artisanal pints and minimalist branding – has largely stuck to its knitting over the years, although founders Ben and Pete Van Leeuwen and Laura O Neill saw an opportunity in plant-based from the get-go.

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