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LVMH acquires 50% of Jay-Z's Armand de Brignac Champagne

Launched in 2006 and made by Champagne Cattier at Chigny-les-Roses on the Montagne de Reims, the brand sold more than 500,000 bottles in 2019, with a strong presence in bars and nightclubs. According to a spokesperson for Moët Hennessy – by far the largest producer of Champagne with brands such as Moët et Chandon, Veuve Clicquot and Dom Pérignon – the Cattier family will continue to make Armand de Brignac Champagnes in the future. Jay-Z, whose real name is Shawn Carter, said he was ‘pr...
Champagne Ardenne Philippe Schaus Veuve Clicquot Shawn Carter Spades Gold Brut Brut Ros

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Jay-Z Sells Half of Ace of Spades Champagne to LVMH

Jay-Z and LVMH, Two of the World’s Biggest Brands, Go Into Business LVMH, owner of Dom Pérignon, will acquire half of Armand de Brignac, Jay-Z’s Champagne line known as Ace of Spades. By Katherine Rosman and Vanessa Friedman Feb. 22, 2021 Jay-Z in 2015.Credit...Sam Hodgson for The New York Times When Jay-Z clicked into a video call last week with Philippe Schaus, the chief executive of LVMH Moët Hennessy Louis Vuitton’s drinks business, the Zoom backgrounds told the story. Jay-Z spoke f...
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LVMH Bought Half of Jay-Z's Armand de Brignac Champagne Brand

LVMH Bought Half of Jay-Zs Armand de Brignac Champagne Brand LVMH Just Bought Half of Jay-Zs Champagne Brand Getty Images / Johnny Nunez / WireImage LVMH has acquired a 50 percent stake in JAY-Zs Armand de Brignac champagne brand. The partnership will see the "Ace of Spades" French bubbly join Dom Pérignon, Moët & Chandon, Ruinart, Krug, and Veuve Clicquot among the companys prestigious portfolio of spirits. Hov famously bought the Armand de Brignac champagne brand in 2014 following a p...
Philippe Schaus Veuve Clicquot Meek Mill Frederic Rouzaud Armand De Brignac What You Got

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