Prashanth Aluru News Today

In a world characterised by rapid technological advancements and shifting consumer dynamic, the Future of Commerce conclave was aimed at unravelling the evolving e-commerce landscape, digitalization, and shifting customer expectations.

Indian Garage Co: The men’s casualwear brand is looking to clock Rs 1,500 crore in the next five years, while focusing on expanding its sales in tier two and three cities.

TMRW, a wholly owned venture of Aditya Birla Fashion and Retail Ltd, has invested $18.6 million (Rs 155 crore) in casual fashion brand The Indian ......

​​The mens casualwear brand is looking to clock Rs 1,500 crore in the next five years, while focusing on expanding its sales in tier two and three cities.

New-age online-first brands such as The Souled Store and Bewakoof have seen their online businesses expand 33% since 2019 to $2.4 billion; they are projected to grow at an annual rate of around 35% to hit $10 billion by FY28, the report said.

Online Fashion: New-age online-first brands such as The Souled Store and Bewakoof have seen their online businesses expand 33% since 2019 to $2.4 billion; they are projected to grow at an annual rate of around 35% to hit $10 billion by FY28, the report said.

The growth of digital disruptors will be primarily driven by Gen Z and millennials, who have a high propensity to buy fashion online.

E-commerce has democratized access to fashion, and the category has seen around 30% growth annually, since 2019

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There is still immense potential in the digital realm, so there's no need to rush into the offline space, especially considering the complexities of scaling up offline operations, the TMRW CEO said