Prask Sutton News Today

The podcast team look towards the future of the pub and bar trade, and discuss, with special guests Stosi Madi from the Parkers Arms and Clement Ogbanaya of the Prince of Peckham, how the pandemic crisis is likely to shape operations as we move out of its shadow. We also talk to technology provider Prask Sutton of Wi5 about how he sees technology playing a growing role in operations moving forward. Tune in now! Music by www.audionautix.com​ Copyright - Unless othe...

Collecting data effectively and using it intelligently can have a transformational effect on hospitality businesses. A huge advantage to businesses that take a digital approach is the amount of customer data at their disposal that provides them with vital insight into their customers’ purchasing habits and helps them target them more effectively with marketing campaigns. Prask Sutton, founder and CEO at Wi5 says the huge amount of data collected by mobile payment s...

Now though we’ve had time to think harder about how our businesses work and many pubs are bringing in money-saving equipment and software to help boost the bottom line. In the middle of the coronavirus pandemic pubs had to switch their businesses into more tech-focused operations for various reasons, but the main driver was the need for booking and payment systems. Countless apps rose from the nowhere and were taken up by desperate operators who needed solutions to problems they’d never enc...

It’s taken a pandemic, but hospitality operators are finally beginning to understand the power of digital and the wealth of data it generates Sadly, the industry will emerge leaner from the pandemic, but it has forced operators to embrace digital. This new-found understanding of how technology and intelligent use of the data it generates can improve both the customer experience and the bottom line will help many operators survive and hopefully thrive in the coming ...

Order and pay technology will help revolutionise a post-pandemic restaurant sector. At the end of 2019, if a customer wanted to order and pay for their food using their mobile phone the number of restaurants in which they could do this would have been relatively small. Fast forward to this year and, once lockdown is lifted, the number of places offering digital order and pay will be significantly bigger. “Pre Covid that was an uphill struggle, a lot of hospitality ...