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Profit-making practices

Do you subscribe to NCPA’s FREE monthly Profit Makers email? Our next issue hits inboxes on Saturday, April 1 … and it’s no joke. It’ll include clever tips for attracting (perhaps neglected?) patients of competing big-box pharmacies, determining whether you do better with debit vs. credit transactions, tracking Easter-related sales, and more. Nobunny will want to miss it.
Profit Makers
Source: ncpa.org

You've probably had a red sneaker moment

Most folks recognize NCPA’s marketing guru Gabe Trahan as the man with the red sneakers. OK, his fashion sense may be questionable, but in Gabe World, red sneakers are more than a footwear choice. In the next issue of Profit Makers, coming to your inbox on Saturday, April 30, Gabe talks about how red sneakers can crop up in areas you might not have considered. Profit Makers is a must-read for every pharmacy owner and front-end manager.
Gabe Trahan Gabe World Profit Makers
Source: ncpa.org

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Your customers aren't octopuses, you know

A tisket, a tasket, Gabe knows where to place a basket. In the next issue of Profit Makers, coming to your inbox on Saturday, April 16, NCPA’s marketing and merchandising wizard Gabe Trahan explains where you need to put shopping baskets in your pharmacy so your customers don’t have to perform juggling feats while picking up what they want to buy. Profit Makers is a must-read for every pharmacy owner and front-end manager.
Gabe Trahan Profit Makers
Source: ncpa.org

No fooling – Take an honest look at your vitamins in April

In April, shower your patients with vitamin knowledge. That means you need to know about the vitamins you carry and what they can do for your patients. In the next issue of Profit Makers, coming to your inbox on Saturday, April 2, NCPA’s marketing and merchandising wizard Gabe Trahan will share some nifty tips for managing your vitamin inventory and why that’s important. Profit Makers is a must-read for every pharmacy owner and front-end manager.
Gabe Trahan Profit Makers
Source: ncpa.org

Let your customers know you offer gas relief

No, not THAT kind of gas relief! Make sure your customers know you have a refill synchronization program for their medication that will save multiple trips to the pharmacy. Fewer trips mean less pain at the pump, and that’s certainly welcome news these days. In the next issue of Profit Makers, coming to your inbox on Saturday, March 19, NCPA’s marketing and merchandising wizard Gabe Trahan shares timely tips to increase your bottom line. Profit Makers is a must-read for every pharmacy owner ...
Gabe Trahan Profit Makers
Source: ncpa.org

Time for your private label to shine

Rising prices are making even the most brand-loyal customers look for alternatives. Here’s where your private label items can stand out. In the next issue of Profit Makers, coming to your inbox on Saturday, March 5, NCPA’s marketing and merchandising wizard Gabe Trahan tells you how to show your customers what you’ve got and that now is the time to switch. Profit Makers is a must-read for every pharmacy owner and front-end manager.
Gabe Trahan Profit Makers
Source: ncpa.org

It ain't bragging if it's true

Modesty has a time and place. But when your customers rave about your store, your service, and your employees, why keep it to yourself? In the next issue of Profit Makers, coming to your inbox on Saturday, Feb. 19, NCPA’s marketing and merchandising wizard Gabe Trahan tells you about how to take those kind words from customers and turn them into marketing gold. Profit Makers is a must-read for every pharmacy owner and front-end manager.
Gabe Trahan Profit Makers
Source: ncpa.org

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