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December 19, 2015
>> they are put into these situations where you really believe theyre exhibiting these super human feats of skill. >> the videos are part of a web series called fantasy files, promoting nfl.coms fantasy football league. >> right now theres about 30 million people playing fantasy football a year. we want them to sign up with the most authentic place to play, the nfl. >> the video is suddenly reinforce the fantasy side of football. re-enforcing the fantasy. >> time to pick me for your league. >> t...
December 3, 2012
Possible? >> we like to imagine our professional athletes are these sort of super heroes. >> they are put into these situations where you really believe theyre exhibiting these super human feat of skill. >> the videos are part of a web series called fantasy files, promoting nfl.coms fantasy football league. >> right now theres about 30 million people playing fantasy football a year. we want them to sign up with the most authentic place to play, the nfl. >> they are doing something very clever, w...
November 26, 2012
>> the videos are part of a web series called fantasy files, promoting nfl.coms fantasy football league. >> right now theres about 30 million people playing fantasy football a year. we want them to sign up with the most authentic place to play, the nfl. >> the video is suddenly re-enforcing the fantasy. >> time to pick me for your league. >> thats why you picked me. >> in 2006 the series launches online. >> pick me. >> within days each video racks up millions of hits. >> it took on a life of its...