Pulse Creative News Today

Understanding the latest ways of managing brand reputation helps marketers address issues and harness digital media to maintain their clients positive online presence.

For marketers in charge of influencer marketing, staying on top of the latest developments and being in the know on social media trends is like honing a superpower.

On the front lines of digital transformation, agencies have to constantly evolve their own capabilities to consistently enable clients to reach their strategic goals.

Leveraging the latest trends in customer experience can help brands conquer challenges and capitalize on opportunities as technology and consumer behavior keep shifting.

Visual elements can create a memorable impact, enhancing recognition, making it easier for consumers to recall a brand and influencing their purchasing decisions.

Many brands are reallocating ad dollars away from Twitter and toward other channels as the year’s busiest shopping season approaches.

As the holidays approach, leveraging the reach and authenticity of influencers in seasonal marketing campaigns can be a game-changer for small, growth-stage companies.

As the summer slowdown is supplanted by a busy fall schedule, agency leaders share special things their agencies have been doing to make the most of the summertime.

While AI tools are all the rage at the moment, marketers who want to leverage them to create content must understand and mitigate the risks involved.

Making conventional hard sales skills the top hiring criteria can lead to overlooking outside-the-box candidates with certain traits that may help convert prospects.