Bord Bia launches €4.8 million beef and lamb campaign
A new campaign launched by Bord Bia is set to invest €4.8 million in the promotion of Irish beef and lamb in key overseas markets over the next three
Source: agriland.ie
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Bord Bia Drives New European Beef and Lamb Campaign in United States
Bord Bia – the Irish Food Board – officially launches its new European Beef and Lamb campaign in the United States. This new campaign aims to build awareness of the EU and Ireland as a supplier of high-quality, sustainably produced beef and lamb.
Source: nosh.com