Ramez Sheikh News Today

In her new role, Cooke will oversee the league’s linear and digital distribution and programming development efforts across Asia-Pacific.

The Philippines remains one of the top markets for the NBA, based on the sheer number of followers subscribed to the NBA's social media pages.

Will Yuta the Shootah wind up in Utah?? An entire nation wants to know. Yuta the Shootah, of course, is Yuta Watanabe and Utah is the venue for this year’s All-Star Weekend ... and the 3-point...

During a media roundtable held at the NBA Philippines office in Taguig last Wednesday, NBA Asia Managing Director Ramez Sheikh said that similar things can be applied to the Philippines as what the NBA did in Africa, where they recently established the Basketball African League (BAL).

With Yuta Watanabe now seemingly secure on the Nets roster, expect Brooklyn to be an even bigger hit in Japan than in the past ... and they were already No. 2 behind Watanabe’s Raptors in jersey...

A pair of sold-out games at Saitama Super Arena draw 15 marketing partners as league opens 2022 preseason abroad.

TOKYO: Before Stephen Curry makes a single 3-pointer, before Rui Hachimura gets his first ovation from Japanese fans who came to cheer one of their own, the NBA Japan Games are already a huge win in one regard. The money. Big money is riding on — and getting spent on — the NBA’s most recent foray into Japan, which has the reigning champion Golden State Warriors and Washington

A pair of sold-out games at Saitama Super Arena draw 15 marketing partners as league opens 2022 preseason abroad.

A pair of sold-out games at Saitama Super Arena draw 15 marketing partners as league opens 2022 preseason abroad.

TOKYO (AP) — Japanese basketball fans will get to see NBA stars up close when the reigning league-champion Golden State Warriors take on the Washington Wizards in two preseason games. Not surprisingly, Stephen Curry and Japanese-born Rui Hachimura will be the star attractions for each team.