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Clothing rental 2.0: why brands are going white label

Clothing rental 2.0: why brands are going white label From offering white-label services to the hire of menโ€™s and childrens wear โ€“ Drapers looks at how the rental market is evolving. Mother of Pearl x Onloan There has been a flurry of activity in the rental market this spring. After shunning occasionwear under Covid-19 lockdowns, consumers are now keen to make up for lost time, prompting rental platforms to start exploring different revenue streams. The rental market was steadily growing be...
United Kingdom Charlotte Morley Amy Powney Natalie Hasseck Tamsin Chislett Harvey Nichols

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