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Using social sentiment to read collective minds

We all know that surveys are traditional tools used to divine or infer voter preference. But wait! Can we use OTHER data sources to do the same thing… even better? It turns out we can! Surveys are a lagging indicator of voter preferences, while social sentiments in contrast is a LEADING indicator.
The Philippines Benitol Teehankee Management Association Of The Philippines Management Association Of The Philippines Invite Banner Sentiment Analysis Big Data
Source: mb.com.ph

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