Bizom: Consumers prefer mid-sized packs instead of value packs this quarter, ET Retail
Indian consumers are opting for mid-sized and multi-use product packaging, rather than being focused on low-price products, according to Bizom, a retail intelligence platform. Confectionery and personal care brands experienced a drop in consumer interest during Q2 2023 when compared to the same period last year, while sales of home care grew by 14.7 per cent
Akshay Dsouza Bizom Dsouza Representative Image Representative Imageconsumers Akshayd Souza Mondelez India
Source: indiatimes.com