Rich Silverstein News Today

In the ads released so far this year, Budweiser has brought back its iconic Clydesdales, Lionel Messi stars in an ad for Michelob Ultra and Jennifer Aniston forgets she worked with David Schwimmer.

KINGSTON, N.Y. — The lack of snow hasn’t stopped the Kingston High ski team from preparing for the upcoming season. Kingston High boys and girls ski coach Tim Bowers said the Tigers have been practicing various drills and exercises on the artificial turf field behind the Kate Walton Field House to get ready for the […]

Dive into San Francisco's vibrant new campaign celebrating its legacy of business, arts, and innovation. Discover why SF remains the epicenter of change.

The 23-year agency veteran takes over the role from Derek Robson.

Advertising legend Jeff Goodby will take the Writing to Length masterclass live via Zoom from Los Angeles on Day 2 of this year’s Copy School in November in both Melbourne and Sydney. 7-11 and 14-18 November respectively. Intimate venues, strictly limited vacancies. (Register now at copyschool.org.)

The term "brand" comes from the Old Norse "brandr," translatable as "to burn," and it refers to the practice of livestock branding. Semantically speaking, therefore, "to brand" means placing a permanent identification mark and proof of ownership on someone/something. Therefore, the sole action of "owning" a product or a service implies that your company already HAS a brand, whether you want it or not. And this is where things too often become pro...

Film advertisement created by Zulu Alpha Kilo, Canada for Brunico Communications Ltd., within the categories: Media, Other.

Culture is the only sustainable advantage that an agency can have. Perhaps the most creative agencies are more successful because they block the noise that leadership changes bring about from the people who are really doing the work.

. As real estate agents, it’s so easy to see just how big of an impact we have on our clients’ outcomes. We determine how many potential relationships turn into trusting clients, how long a client’s journey takes and what it looks like. We play a big part in whether our clients feel prepared to act with confidence when the opportunity presents itself, and we’re the ones who step in and have the tough conversations needed to get things back on track. In your business, you need to take ...

>> you want me to go first. you know we met you a week ago. it was the day that we -- that i wrote my blog for "the huffington post." we launched our website that day. and i think when i came on this show i was a little bit like a deer in the highlights. but since then, everything has really taken off. we have over a hundred businesses that have pledged to create new jobs on our website already. theyre from all over the country. 32 states in the union. and things are just going well. a lot of lo...