Warner Bros. Discovery Unveils More Centralized Ad Sales Structure
Warner Bros. Discovery has announced a new ad sales strategy, putting its entire portfolio of brands under one umbrella.
Source: thewrap.com
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Warner Bros. Discovery Overhauls U.S. Ad Sales Structure – Deadline
The move sets two execs to liase directly with top agencies.
Source: deadline.com
Warner Bros Discovery : Announces New Strategy And Structure For U.S. Advertising Sales Organization
Agency-Centric Strategy brings complete WBD portfolio under single point of client contact New Sports structure delivers dedicated league and partnership power ...
Source: marketscreener.com
Warner Bros. Discovery Advertising Restructuring – The Hollywood Reporter
Warner Bros. Discovery is restructuring its ad sales division to focus on agency holding companies.
Source: hollywoodreporter.com
Warner Bros. Discovery Announces Merged Advertising Sales Team
Discovery Inc. execs make up the majority of the merged team reporting to Chief Advertising Sales Officer Jon Steinlauf
Source: thewrap.com