Robyn Simms News Today

After an idea was shared nearly seven years ago about a possible public partnership, it has now become a reality with the grand opening of the new Division II Magistrate Courthouse in Belen.

All of us are equally bound to the laws we are bound to enforce. Every decision we make as integral participants within the criminal justice system reflects our understanding of the law and our underlying commitment to both federal and state constitutions.

A Los Lunas man is facing a slew of state and possibly federal criminal charges after Belen police found him with several weapons, drugs and cash during a traffic stop.

Who says non-alcoholic drinks have to be boring? East London invovators Robyn Simms and Ed Taylor turned their street market product into a £500,000 brand in the last 3 years. Is the ingredient to success fresh fruit?

Robyn Simms is the co-founder of Square Root, a soft drinks brand she launched with her partner, Ed Taylor, in 2012. Using seasonal fruit, they make sodas and…

Upmarket London soda brand Square Root is moving into ‘upside down’ cans. The brand has poured its Lemonade, Cola, Ginger Beer and Rhubarb Soda into a new 250ml format, with its logo and product stickers appearing both ways up on the cans. This means the cans (rsp: £1.60) must be stored upside down on shop shelves and in fridges for the flavours to be read.  The labels were initially printed upside down as an accident, said the brand. “When we first saw the designs for our new cans, we...

Adapting to the challenges of Covid-19  In 2019, UK consumers spent £200bn on food and drink, 36% of which was spent in foodservice outlets and 64% in retail. However, according to the IDG Retail Analysis Eating In vs Dining Out 2021 report, the pandemic may change customer behaviour for the long term.  IGD’s report speculates four scenarios using economic recovery as a variable: The first scenario: Consumers choose to eat at home even after the lockdown lifts. Safety and hygiene will ha...

Drinks firm Square Root names commercial director Drinks firm Square Root, which makes non-alcoholic cocktails, sodas and tonics has bolstered its senior team with the appointment of Nick McKay as its new commercial director. In his new role, McKay will provide strategic support to co-founders Ed Taylor and Robyn Simms and guidance to Square Root’s sales team. McKay brings his extensive experience within the fast-moving consumer goods industry to his new role at ...

16th February 2021 East London soft drinks brand Square Root has secured its first supermarket listing in Sainsbury’s. The company’s core range flavours will appear on the shelves of 70 Sainsbury’s stores this month as part of the supermarket’s Future Brands scheme which seeks out new brands for trial listings. Square Root’s Lemonade, Ginger Beer and Cola variants will be available in 275ml bottles with an RSP of £1.60. All three of the drinks contain no artificial a...

Square Root soda is to make its retail debut in Sainsbury’s this month.  The upmarket soft drinks brand’s core range – Lemonade, Ginger Beer and Cola – will hit the retailer’s Future Brands bays from 14 February in 275ml bottles (rsp: £1.60). The drinks all contain fewer than 80 calories per bottle and are made with no artificial additives or flavourings. It was “exciting to be recognised” by Sainsbury’s as “a bold and authentic brand ready to make its supermarket debut”...