Page 31 - Roduce Editorials News Today

As World Fresh Produce prepared for the start of the winter citrus season, company President Michel Matouk spent a week in mid-December touring key growing regions in Morocco, getting a firsthand look at the quality and supply conditions.

What produce item is long, cylindrical, heavily netted and popular with consumers? If you guessed the Russet Burbank potato, you were correct. It became the most extensively farmed potato variety in the United States, especially in Idaho.

While D’Arrigo New York, based at the Hunts Point Terminal Market in the Bronx, has been working with apples since its beginnings, in the early days, the company focused exclusively on eastern apples, whereas now, it’s expanded to apples from all over, and is a major powerhouse distributor.

Stemilt Growers of Wenatchee, WA, is promoting organic Cosmic Crisp this season with its newly developed EZ Band four-pack. Brianna Shales, marketing director at Stemilt, said “our new package and merchandising vehicle to simplify retailer’s challenges all while driving sales on our larger bulk-sized fruit.”

When Crystal Valley Foods, headquartered in Miami, wanted a new advertising campaign to position the company as a contemporary, fresh, leading brand with a strong value proposition, it turned to the marketing and branding experts at Moxxy Marketing.

As an anchor tenant on the Detroit Produce Terminal, Riggio Distribution Co. is a trusted, full-service, fresh produce distributor and wholesaler, servicing the entire Midwest from its home base.

California has been pummeled by several atmospheric river events over the past two to three weeks. The resultant floods in the Salinas Valley, which accounts for roughly 80 percent of the nation’s vegetable production from April to early July, are expected to lead to product shortages and high markets in the spring, according to Markon. Atmospheric rivers are concentrated streams of water vapor originating over the Hawaiian tropics, ranging about 100 to 250 miles in width and follow a tight pa...

Superfresh Growers of Yakima, WA, reported a strong opening on the 2022 crop year for its exclusive club apple, Autumn Glory. Examining the most recent Nielsen data reveal sales were up for Autumn Glory the week of Nov. 26 by 104 percent YoY dollar growth, followed by the week of Dec. 3 with sales up 89 percent YoY. During that time, average retail rose $0.16 to $1.84, in line with Fuji and other core apples.

Whole Foods Market CEO Jason Buechel unveiled Whole Foods Market’s 10-year vision to lead the company into the future, calling it Growing with Purpose, during the grocer’s first quarterly town hall meeting of the year. Whole Foods Market continues to grow — now at 534 stores across the U.S., Canada and U.K. — most recently adding its One Wall Street store in New York.

Long before “influencers” were a thing, Don Christopher reached that status in the world of garlic as he helped make the pungent bulb a culinary staple and significantly impacted production in the United States and around the globe.