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October 16, 2023
Planned capacity expansion positions the business well for a strong growth in the coming years. Diversification into newer product lines also on the anvil.
August 18, 2023
"We have a strategy to develop products for the affordable segment, the bottom of the pyramid because growth comes from first-time buyers. That is where 95% of the sales are happening and the aspirational middle class forms 65% of the market in tier-2, tier-3 and tier-4 towns. We entered that segment only last year. "
August 18, 2023
Blue Star: "We have a strategy to develop products for the affordable segment, the bottom of the pyramid because growth comes from first-time buyers. That is where 95% of the sales are happening and the aspirational middle class forms 65% of the market in tier-2, tier-3 and tier-4 towns. We entered that segment only last year. "