Pulse on niche markets sets regional influencers soaring
Brands which realize that blanket messaging doesnt work are leveraging the reach of local language influencers on Instagram, YouTube and Facebook to access deeper markets, especially in smaller cities.
Andhra Pradesh Lasya Manjunath Pudin Hara Parwinder Singh Ramya Ramachandran Dabur Amla Naina Ahluwalia
Source: livemint.com