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The brand has launched an anthem that taps into hip hop culture to encourage hand hygiene amongst young India.

Bhubaneswar: In India, attitudes towards mental health and mental wellbeing have been gradually evolving with increased awareness and conversations towards reducing the stigma. In its 3rdyear on Mental Health Day, ITC’s Feel Good with Fiama Mental We

79% Indians believe positive mental health portrayals in movies will aid in addressing the stigma, says survey.

Xavier Institute of Management, Bhubaneswar has been instrumental in developing business leaders for the last 36 years. The institution is known for its strong academic reputation, its world-class faculty, and its commitment to preparing students for success in the global business world. Commemorating this achievement, XIM, Bhubaneswar, will convene a Business Excellence Summit spanning over

Fiama appoints Rashmika Mandanna as brand ambassador

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On World Environment Day, ITC Engage, has launched its innovative Engage Lamante Luxury Perfume Sprays with unique Bag on Valve technology.

Eco-friendly alternatives have become a priority for brands and a way to show their commitment to reducing waste and minimizing their environmental impact

Best Media Info: Fiama Happy Naturals film introduces the concept of ‘fragrance layering’ in personal wash through its in-shower and post shower routine of Shower Gels and Perfume Mists| Ad Craft News

New Delhi:  Working hard to pursue their dreams is what defines this generation of high-performance individuals. They possess the inherent need to constantly achieve more and be the best. ITC Engage celebrates this intense passion and the zest for pe